Music charity & a live streaming solution

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30th March 2021

As the Covid pandemic wreaked havoc around the world, one of the hardest hit industries was the arts, which relies predominantly on people gathering in groups.

However, we thrive on helping local organisations get back on their feet with updated software systems, and we recently worked with Tees Music Alliance (TMA) to share live music events, despite lockdown.

TMA was looking for a way to share concerts safely while sticking to Covid-19 restrictions, without the need for expensive equipment and running costs.

We created a bespoke platform to help manage the secure signup and management of event tickets and payments, which integrated all the elements to provide a seamless, secure and cost-effective solution.

Our operations director, Paul Drake, explained: “The physical aspect of the solution uses an innovative streaming camera with 150-degree viewing angle, combined with software to give the illusion of different camera angles.

“It’s early days, but this will enable them to stream live music to paying customers and generate much-needed revenue for the business.”

While we have worked in the Tees Valley for more than a decade, this was the first time we have worked directly with a music venue.

Paul continued: “It was exciting to learn about a completely new field; bespoke software is pretty universal, but we’ve never worked in the music industry before.

“It was also very satisfying to create a unique, cost-effective solution for a not-for-profit organisation that is simply looking to boost the music community.”

TMA received funding from a range of sources to bring the project to life, and directors are delighted with the results.

Paul Burns, chief executive of the alliance, said: “It’s clear that the Sapere team know their stuff, and they had a very reassuring way of translating our vision into something that did exactly what we wanted.

“They have created a service that has given us something tangible and – dare we say – exciting to focus on throughout some very dark days.

“It probably wouldn’t have happened if it wasn’t for the pandemic, as it’s a solution to help tackle reduced, socially-distanced audience numbers. Before Covid, the priority was getting people packed into a room together. We don’t yet know how keen people will be to return to those days, but this is a way of adding to our numbers in a safe way.”

To learn more about Sapere’s software services, call 01642 955645, or email sales@sapere.co.uk, or for more information about our services, visit sapere.co.uk.

To find out more about Tees Music Alliance, visit: https://teesmusicalliance.org.uk/