Why Use IOS?
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The iPhone and iPad have taken over the mobile phone market. The sheer numbers in use and in use by many business staff mean that by leveraging an app into your business you have a tool that many staff already understand and feel comfortable using. As apps are incredibly easy to deploy it means that you can distribute updates to your staff in real-time and often invisibly.
Apple utilise their own quality control mechanisms to ensure that software released via the app store meets a certain standard. They also have the most mature and widely used app store which makes finding and installing your app very easy indeed.
For quite a modest amount of money you start publishing apps via the app store and leverage the software and mechanisms Apple make available too.